Introduction

Achieving success in the corporate world as an entrepreneur is not an easy task and demands a lot of dedication and hard work. The task is especially hard when you are trying to bring products of different nature from the norm in the main stream. It is crucial that the products are useful for the end users and their innovations are not too hard to utilize. It can challenge the more established names and can bring about in the industries standards.

Why you should take this lecture?

This lecture will enlighten you on how you can bring about change not just in the industry but also in the society. You will learn how you can change the mindset of an industry for the better and provide with a new benchmark for others to follow.

Who will benefit from this lecture?

Entrepreneurs looking to come up with different products and innovations of their own will greatly benefit from this lecture. Those who have just started out and are not sure how to deal with matter of business too will find this talk useful.

Table of Contents

- Proving the case for your business.
- Making your first sale.
- Using innovation as a tool to bring about larger change.
- Adapting to the needs of the consumers.
- Importance of organizational culture in product development.
- Importance of developing newer technologies rather than just products.

Author Bio

Adam Lowry is the Chief Greenskeeper and Co-founder of Method Products, Inc., a leading company in hip and healthy homecare products. He was previously associated with the Carnegie Institution of Washington as a climate scientist and did work on the Kyoto Protocol as well. Lowry started his career in the automotive industry. He holds a Bachelor’s Degree in Stanford University and lives in San Francisco.